Malinga ndi zomwe anthu ambiri akuchokera ku eMarketer, Latin America yakhala msika wachinayi padziko lonse lapansi wamalonda mu 2019, ndipo malonda a e-commerce akuyembekezeka kufika $118 biliyoni mu 2021.

Pamalo okwana masikweya kilomita 20 miliyoni ku Latin America, kuli anthu pafupifupi 600 miliyoni, omwe amawerengera 10% ya anthu padziko lonse lapansi, ndipo GDP ndi 8% ya dziko lonse lapansi, lomwe ndi 1/2 la China komanso kuwirikiza kawiri konsekonse. India.Kuphatikiza apo, Latin America ili ndi ogwiritsa ntchito intaneti pafupifupi 375 miliyoni komanso ogwiritsa ntchito mafoni 250 miliyoni.

Malinga ndi deta yochokera ku mabungwe okhudzana ndi GlobalData, pofika kumapeto kwa 2018, kuchuluka kwa mafoni a m'manja ku Latin America kunali 63%.Pofika chaka cha 2023, chiwerengerochi chikuyembekezeka kukwera mpaka 79%, zomwe zikupereka chilimbikitso chokwanira pakukula kwa malonda a e-commerce m'derali.

Nyengo zingapo zotsatizana, kuphatikiza chochitika cha Double 11 mu Novembala, Black Friday, ndi Khrisimasi & Chaka Chatsopano kukwezedwa mu Disembala.

Ndikoyenera kunena kuti kukwezedwa kwa Khrisimasi & Chaka Chatsopano mu Disembala kumafuna kuti ogulitsa azifufuza ndikukonzekera pasadakhale.Chifukwa ogula a ku Latin America ali ndi lingaliro lolimba kwambiri la banja, tchuthi lidzakhalapo kale, ndipo mwina litatsekedwa pa 20 (masiku angapo Khrisimasi isanachitike).Kwa ogulitsa makalata achindunji, chifukwa cha nthawi yayitali yogulitsira, ngati akufuna kuti makasitomala alandire zinthuzo Khrisimasi isanakwane, nthawi yabwino kwambiri yogulitsa ikhoza kukhala m'masiku oyambirira a December.Pakadali pano, ogulitsa atha kutenga nawo gawo pazotsatsa za Khrisimasi monga malo osungira kunja kuti afupikitse nthawi yobweretsera.

Pamaziko awa, makampani a ceramic nawonso atukuka ndi msika.Pazifukwa izi, tingakhazikitse bwanji ubale ndi makasitomala aku Latin America ndikukopa makasitomala kuti aike maoda?Mbali zotsatirazi ndi zofunika kwambiri.

1. Samalani ndi ma SKU omwe adachita bwino pazotsatsa zanthawi zonse kapena zam'mbuyomu m'sitolo yanu, sinthani mitengo imodzi ndi imodzi panthawi yantchito, ndipo yesani kuwonetsetsa kuti kutsika kwamitengo kukuposa 5%.

2. Kwa SKU ya gawo la "mchira wautali" wa sitolo (kawirikawiri ntchito yapakati, magulu ambiri a SKU), akulimbikitsidwa kuchepetsa mtengo mumagulu pazochitikazo, pafupifupi 15%.

3. Konzani katundu pasadakhale milungu iwiri isanayambe mwambowu, ndipo konzani zowerengera zokwanira kuti mukwaniritse zomwe zachitika.Ogula sakhala okonzeka kudikirira pa zikondwerero zofunika.

4. Pitirizani kulankhulana ndi woyang'anira bizinesi panthawi yolembetsa ndi kutenga nawo mbali pazochitikazo, kuti mavuto omwe angathe kuthetsedwa panthawi yake.

5. Samalani nthawi yanthawi yake ya gawo lanyumba.Ndi kuwonjezeka kwa malamulo, m'pofunika kukonzekera nthawi yobweretsera moyenera.